A mailing is only as good as the list behind it. Duplicate records, dead addresses and mis-formatted fields don't just look untidy, they cost you real postage on items that were never going to arrive. Getting the data right before anything goes to print is the single cheapest saving available on almost any mailing.
What we do with your list
We deduplicate and validate every address you send us, so you're not paying to post two copies to the same household or one to an address that no longer exists. Once your list is clean, we can hold, manage and update it for you between mailings, so it's ready to run again rather than needing the same tidy-up every issue. We also provide analysis and reporting, so you can see exactly what changed and why.
Addressing itself is handled on our laser and inkjet lines, printing carrier sheets, labels and letters with variable data, along with the barcodes and postal impressions that help your mailing qualify for the best An Post rate.
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Data Management & Addressing — What we do with your list
AI Data Manager
Alongside our standard data cleansing, we offer an AI-assisted data cleaning service for clients with larger or messier lists. It accepts lists in mixed formats, standardises address formatting to a consistent structure, groups records that are likely duplicates, and flags entries with gaps or errors for a quick check before your mailing goes to press. The result is less manual handling on your side and less wasted postage on ours.
This isn't a self-serve tool on the website. Send your list across and our team runs the cleaning as part of preparing your job, the same way we handle every other stage of the mailing.
Not sure how clean your list actually is? Send it to us and we'll tell you, at no cost, roughly how many records are likely duplicates or invalid, before you commit to a print run.
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Data Management & Addressing — AI Data Manager
Why this matters more than most people think
On a typical bulk mailing, postage is the largest single cost, often more than print and handling combined. A list with even a small percentage of duplicate or dead addresses translates directly into wasted postage spend, and that's before you factor in the An Post sortation discounts that clean, well-prepared data helps you qualify for. Good data isn't a nice-to-have step before the mailing. It's where a large share of the saving actually happens.
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Data Management & Addressing — Why this matters more than most people think
Ready for a free data health check?
Send us your list, in whatever format you have it, and ask for a free data health check. We'll tell you what shape it's in and what a cleaned-up version would save you.
Frequently asked questions
What formats can you accept our data in?
We work with the common spreadsheet and database export formats, including CSV and Excel files, and mixed or inconsistently formatted lists. If you're not sure what you have, send it over and we'll tell you what we can do with it.
How do you handle our data under GDPR?
Your list is used only to prepare and run your mailing. We don't sell, share or repurpose it, and we hold it only for as long as your account needs it. Ask us for our full data handling terms before you send anything sensitive.
How does the AI-assisted data cleaning actually work?
It reviews your imported list, standardises address formatting, groups likely duplicate records and flags entries with missing or malformed fields for a quick human check, cutting down the manual tidy-up before a mailing goes to press.
Can you manage our database on an ongoing basis, not just one mailing?
Yes. Many clients have us hold, update and clean their list between mailings, so it's ready to go each time rather than needing rework every issue.
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Ready to get a price on this job?
Tell us what you're mailing and we'll come back with a quote, usually the same working day.